Clay

About Clay

Clay is a powerful data enrichment and go-to-market platform that combines over 100 premium data providers into a single subscription. It enables sales and marketing teams to enrich leads with comprehensive company and contact information, including industry, revenue, tech stack, job titles, verified emails, and phone numbers. Clay's standout feature is Claygent, an AI-powered web scraper that gathers unstructured data from any online source. The platform uses a credit-based model where prospecting is free - you only pay for enrichment actions. With native integrations to 20+ CRMs and the ability to trigger automated workflows, Clay transforms how teams build targeted prospect lists and execute personalized outreach campaigns. While there's a learning curve for advanced features, the platform's flexibility and depth make it invaluable for modern revenue teams looking to scale their go-to-market efforts.